How do 28 craft businesses become a strong employer brand with a future? With a campaign that makes real craftsmanship visible – and is proud of every single team member.

evolution orange:

"Handwerk Next Level" turns employees into brand ambassadors. With regional activation, a mobile photo studio and a personalized approach, husare creates identification, visibility - and significantly more applications.

How do you make wedi visible again as an innovation and technology leader, sharpen the brand identity and at the same time create a new, inward-looking corporate culture?

evolution orange:

In workshops with wedi managers, the new brand essence "Think ahead, do it better" is developed, which serves as the foundation for external and internal branding. A brand ambassador program makes the new brand identity tangible internally.

How do you re-establish iconic seasoning juices in the minds of the target group – and at the same time make the HITCHCOCK brand name even better known? With an interactive social media campaign that makes moments of pleasure audible and generates strong attention.

evolution orange:

The husare concept activates the community with the "DREH_AUF" campaign and integrates them directly into the brand presentation. The co-created sound brings moments of enjoyment to life and ensures reach, interaction and lasting brand loyalty.

How does a new vacuum cleaner brand need to appear in order to stand out in the highly competitive floor care market – and get into the relevant set of retail partners and end consumers?

evolution orange:

husare develops a holistic strategy and implementation concept for the hoogo product brand, including operational handling. Brand awareness is strategically built up at through classic and digital measures, which continuously increases product sales.

How do you get a new shipping company with sustainable aspirations into the headlines? With PR measures that not only inform journalists – but also inspire them.

evolution orange:

Press trips, stories, strong content: husare establishes Havila Voyages in the media consciousness. The reports show: Sustainability works - because you can experience it.

How do you re-establish a loyalty card in the retail sector and communicate its financial, service-oriented and emotional benefits – in a way that is appropriate to the brand but recognizably independent?

evolution orange:

The husare communication concept stages the various benefits of the card ("MORE FOR ME") in an eye-catching way at the POS. The multi-award-winning concept has led to 7.5 million active cardholders in Germany and over 8 million internationally.

How do you bring agriculture, politics and society together? With an open image campaign that breaks down prejudices, builds knowledge and creates a respectful dialog – for more mutual appreciation.

evolution orange:

With the "MAG DOCH JEDER" campaign, husare makes agriculture visible, understandable and approachable. This increases trust, promotes exchange - and reaches millions of people: over 65 million video views, more than 27 million people reached and numerous awards are proof of its success.

How do you increase the relevance of veal for customers and shoppers – despite declining meat consumption? With sensitive, transparent communication that focuses on quality, origin and animal welfare and creates trust.

evolution orange:

With a communication mix of SEO, social media, PR and advertisements, husare ensures a high level of attention in all channels. This makes it possible to position the topic of veal based on facts - with over 53 million contacts and top results for search queries relating to preparation, quality and origin.

How do you redevelop a corporate design that makes the brand claim “Purifying our planet” visible worldwide – consistently, comprehensibly and immediately tangible? With a coherent concept that turns a “hidden champion” into a global brand ambassador for clean solutions.

evolution orange:

The design and communication concept developed by husare impresses with its clear visual language, simple handling and maximum recognizability. As a result, the new brand identity established itself on 5 continents in just 6 months - without any discussions about national special approaches.

How do you strengthen trust in a traditional brand that has attracted negative attention due to a product test? With a transparent, fun-loving social media campaign that emphasizes natural values and gives a new product line sunny attention.

evolution orange:

The "House of Sun" influencer campaign authentically showcases Valensina's naturalness and awakens the desire for sun and freshness. As a result, husare achieves over 14 million impressions, strong follower growth and thousands of interactions - pure joie de vivre that convinces.

How do you remove the taboo from the topic of mould and make product content that requires explanation relevant on social media? With a campaign that positions MELLERUD as a problem solver, activates the community and creates trust in the product’s effect.

evolution orange:

The "mold-free challenge" under the hashtag #gemeinsamwirken brings mold into the conversation - positive, solution-oriented and emotionally linked to team spirit in sport. This is how husare achieves strong viral effects: over 26 million impressions, 1 million website views and a nomination at the DPOK.

How does a traditional regional brewery hold its own against major competitors? With a brand relaunch that combines a sense of home, authenticity and a fresh zeitgeist – and thus leads SCHWIND Bräu into the future in an iconic way.

evolution orange:

With a new design, strong slogans and social media content under #meinschluckheimat, husare is bringing the SCHWIND Bräu brand back into the consciousness of the target groups. In this way, the market share remains stable, new fans are gained - and the anniversary is celebrated as a modern traditional beer. Cheers to the future!

How do you strengthen bricks-and-mortar retail in times of falling visitor numbers and growing online pressure? With an agile image campaign that makes the heart and frequency of city centers visible – developed in just five working days.

evolution orange:

The "DAS GUTE FINDET INNENSTADT" campaign tells powerful stories about the special bond between customers and local stores. In this way, husare creates high reach, inspiring content and new impetus for local retailers - with over 12 million contacts in three weeks.

How does technology become a digital brand experience? With a showroom that makes complexity understandable – and inspires sales, customers and interested parties worldwide.

evolution orange:

husare translates technology into interaction: The digital showroom from STULZ brings function to life and supports sales - intuitively, emotionally and in line with the brand.

How do you prepare an international sales team for a leading trade fair – so that every argument works? With a training concept that turns information into real sales power.

evolution orange:

husare develops a digital training format that strengthens sales teams, emotionalizes content and focuses on benefits. The trade fair appearance becomes a stage for convincing sales.

How do you explain high-performance materials in such a way that they are understood – and appreciated as drivers of innovation? With communication that emotionalizes technology and creates trust.

evolution orange:

"Reinforcing Your Ideas" becomes the guiding principle for Saertex. husare translates excellence into storytelling - and turns composites into strong brand ambassadors.

How do you bring corrugated board into the public debate? With an educational campaign that takes a stand, provides knowledge – and recycles prejudices.

evolution orange:

With "Kreislaufbewahrer" and "Mythos Mehrweg", husare creates a relevant narrative for the VDW. The industry becomes visible - and a voice for sustainability.

How do you bring a marketing system for flowers, fruit and vegetables to life? With communication that inspires, connects and excites growers, retailers and the market.

evolution orange:

husare develops formats that move: Magazine, online campaigns, brand experience. This turns Landgard from a participant into a driving force - with content, attitude and sympathy.

How do you position a region as a place to live, work and invest – for visitors, newcomers and companies? With a brand relaunch that makes the quality of life in Münsterland visible – approachable, emotional and strategically sound.

evolution orange:

With the motto "The good life", husare anchors Münsterland as a modern region with identity and perspective. The new brand image is inspiring throughout Germany - and turns regionality into a real love brand.

How do you establish a new restaurant brand in an oversaturated market – beyond “just another burger place”? With an unmistakable brand image, digital storytelling and a restaurant concept that not only satisfies, but also arouses curiosity.

evolution orange:

With strong content, high-quality staging and a clear social media strategy, husare ensures visibility, enthusiasm and interaction. Sissi + Franz becomes a stylish favorite address - with over 500,000 impressions and a community that wants more.