How do you make wedi visible again as an innovation and technology leader, sharpen the brand identity and at the same time create a new, inward-looking corporate culture?

evolution orange:

In workshops with wedi managers, the new brand essence "Think ahead, do it better" is developed, which serves as the foundation for external and internal branding. A brand ambassador program makes the new brand identity tangible internally.

How does a new vacuum cleaner brand need to appear in order to stand out in the highly competitive floor care market – and get into the relevant set of retail partners and end consumers?

evolution orange:

husare develops a holistic strategy and implementation concept for the hoogo product brand, including operational handling. Brand awareness is strategically built up at through classic and digital measures, which continuously increases product sales.

How do you re-establish a loyalty card in the retail sector and communicate its financial, service-oriented and emotional benefits – in a way that is appropriate to the brand but recognizably independent?

evolution orange:

The husare communication concept stages the various benefits of the card ("MORE FOR ME") in an eye-catching way at the POS. The multi-award-winning concept has led to 7.5 million active cardholders in Germany and over 8 million internationally.

How do you bring agriculture, politics and society together? With an open image campaign that breaks down prejudices, builds knowledge and creates a respectful dialog – for more mutual appreciation.

evolution orange:

With the "MAG DOCH JEDER" campaign, husare makes agriculture visible, understandable and approachable. This increases trust, promotes exchange - and reaches millions of people: over 65 million video views, more than 27 million people reached and numerous awards are proof of its success.

How do you increase the relevance of veal for customers and shoppers – despite declining meat consumption? With sensitive, transparent communication that focuses on quality, origin and animal welfare and creates trust.

evolution orange:

With a communication mix of SEO, social media, PR and advertisements, husare ensures a high level of attention in all channels. This makes it possible to position the topic of veal based on facts - with over 53 million contacts and top results for search queries relating to preparation, quality and origin.

How do you redevelop a corporate design that makes the brand claim “Purifying our planet” visible worldwide – consistently, comprehensibly and immediately tangible? With a coherent concept that turns a “hidden champion” into a global brand ambassador for clean solutions.

evolution orange:

The design and communication concept developed by husare impresses with its clear visual language, simple handling and maximum recognizability. As a result, the new brand identity established itself on 5 continents in just 6 months - without any discussions about national special approaches.

How does a traditional regional brewery hold its own against major competitors? With a brand relaunch that combines a sense of home, authenticity and a fresh zeitgeist – and thus leads SCHWIND Bräu into the future in an iconic way.

evolution orange:

With a new design, strong slogans and social media content under #meinschluckheimat, husare is bringing the SCHWIND Bräu brand back into the consciousness of the target groups. In this way, the market share remains stable, new fans are gained - and the anniversary is celebrated as a modern traditional beer. Cheers to the future!

How do you strengthen bricks-and-mortar retail in times of falling visitor numbers and growing online pressure? With an agile image campaign that makes the heart and frequency of city centers visible – developed in just five working days.

evolution orange:

The "DAS GUTE FINDET INNENSTADT" campaign tells powerful stories about the special bond between customers and local stores. In this way, husare creates high reach, inspiring content and new impetus for local retailers - with over 12 million contacts in three weeks.

How do you develop POS marketing that takes the pressure off pharmacy teams and inspires customers – six times a year? With seasonal campaigns that cleverly combine health and lifestyle – and have a real impact at the point of sale.

evolution orange:

With "GESUND IST BUNT", husare has created a flexible campaign mechanic for over 250 pharmacies. From the shop window to the magazine, health is brought to life - with sophisticated storytelling and activating design.

How does technology become a digital brand experience? With a showroom that makes complexity understandable – and inspires sales, customers and interested parties worldwide.

evolution orange:

husare translates technology into interaction: The digital showroom from STULZ brings function to life and supports sales - intuitively, emotionally and in line with the brand.

How do you prepare an international sales team for a leading trade fair – so that every argument works? With a training concept that turns information into real sales power.

evolution orange:

husare develops a digital training format that strengthens sales teams, emotionalizes content and focuses on benefits. The trade fair appearance becomes a stage for convincing sales.

How do you bring corrugated board into the public debate? With an educational campaign that takes a stand, provides knowledge – and recycles prejudices.

evolution orange:

With "Kreislaufbewahrer" and "Mythos Mehrweg", husare creates a relevant narrative for the VDW. The industry becomes visible - and a voice for sustainability.

How do you bring a marketing system for flowers, fruit and vegetables to life? With communication that inspires, connects and excites growers, retailers and the market.

evolution orange:

husare develops formats that move: Magazine, online campaigns, brand experience. This turns Landgard from a participant into a driving force - with content, attitude and sympathy.

How do you position a region as a place to live, work and invest – for visitors, newcomers and companies? With a brand relaunch that makes the quality of life in Münsterland visible – approachable, emotional and strategically sound.

evolution orange:

With the motto "The good life", husare anchors Münsterland as a modern region with identity and perspective. The new brand image is inspiring throughout Germany - and turns regionality into a real love brand.

How do you establish a new restaurant brand in an oversaturated market – beyond “just another burger place”? With an unmistakable brand image, digital storytelling and a restaurant concept that not only satisfies, but also arouses curiosity.

evolution orange:

With strong content, high-quality staging and a clear social media strategy, husare ensures visibility, enthusiasm and interaction. Sissi + Franz becomes a stylish favorite address - with over 500,000 impressions and a community that wants more.