Hey husare!
How do you prepare an international sales team for a leading trade fair – so that the brand message, product benefits and customer dialog are perfect?
Development of an online training program before the IAA
Training in benefit argumentation and needs assessment
Learning cards for the sales force in customer meetings
Brand-compliant implementation in the look and feel of Schmitz Cargobull
Didactically clearly structured modules for different target groups
Knowledge transfer in a modern, activating form
Tailor-made content for everyday sales
Emotionalization of technical content
Anchoring the brand in the sales process
Efficient preparation with a lasting effect
From training to real sales power: For Schmitz Cargobull, we have made the sales process ready for the stage. And staged every argument. Sales-oriented communication has proven to be a clear competitive advantage. The digital training program, supplemented by practical tools, made the brand tangible for the entire sales team - and turned the trade fair appearance into a strong sales impulse.
