Together. Moving Forward. How a tradition became a brand for tomorrow.

VVG Münsterland × husare


VVG Münsterland has been embodying collaboration for decades: through trust among members and partners, through working together, and through a sense of responsibility for the region. That spirit was already there. What was missing was a brand identity that would make it visible to the next generation.

With “Together. Forward.”, the cooperative has a clear voice. The slogan captures what VVG is all about: sticking together, sharing responsibility, and taking the next step together.

We used this as the foundation to develop a brand that conveys our values at every touchpoint: from positioning, logo, and corporate design to the website, social media, trade show booth, annual brochure, and video.

The result:

A performance with backbone. For people who have long been part of the VVG. And for those who need to realize what awaits them there.

What has long been at the heart of your brand?

Thekla gets right to the heart of the matter and gives it the spotlight it deserves. Let’s start the EVOLUTION.